PRESS RELEASE: 60 Top Celebrities to Debut Never-Before-Seen Material on Amazon.com This Holiday Season

[Murray Charters <mcharters@xxxxxxxxxxxxxx>]

60 Top Celebrities to Debut Never-Before-Seen Material on Amazon.com This 
Holiday Season

SEATTLE--(BUSINESS WIRE)--November 03, 2003 10:00 AM US Eastern Timezone

Participants include Bruce Springsteen, Will Ferrell, Jeff Bridges, Dr. Phil, 
Foo Fighters, Bill Cosby, Justin
Timberlake, Jack Black, Mary J. Blige, Barbra Streisand, R.E.M., the Dixie 
Chicks, Michael J. Fox and more

Signifying the official launch of the online holiday shopping season, 
Amazon.com (Nasdaq:AMZN) today debuted the
"Holiday A-List," an online event created in collaboration with 60 world 
renowned celebrities. Each day from November 3
to January 1, a celebrated actor, author, director, musician, or media 
personality will provide Amazon.com customers
with a gift of exclusive content such as never-before-released songs and new 
short stories written exclusively for
Amazon.com customers.

Participating celebrities and their exclusive holiday gifts to Amazon.com 
customers include the following:

-- Bruce Springsteen: Fresh off of his sold-out world tour, Bruce Springsteen 
will ring in the holiday season and kick
off Amazon.com's "Holiday A-List" by offering the perfect gift to his fans -- 
"Night of the Living Boss," a preview of
an exclusive concert video taken from the forthcoming DVD, "Bruce Springsteen & 
The E Street Band Live In Barcelona."

-- Dan Brown: The author of the breakout worldwide bestseller, "The Da Vinci 
Code," will provide a holiday story
written exclusively for Amazon.com customers about the author cracking a 
mysterious code from his childhood.

-- Michael J. Fox: The television star and founder of The Michael J. Fox 
Foundation for Parkinson's Research will share
a new side of his talent with Amazon.com customers -- his artwork. Michael J. 
Fox shares a piece of original art he
created for his children.

-- The Counting Crows: A full-length Counting Crows concert -- filmed 
exclusively for Amazon.com customers -- will be
made available via video stream on Amazon.com.

-- Tom Brokaw: The highly respected news anchor and bestselling author will 
share a personal holiday memory in the form
of a never-before-released World War II Christmas story.

-- David Chase: The writer, director, and executive producer of "The Sopranos" 
will provide Amazon.com customers with
an exclusive scene from "The Sopranos" vault. Originally intended to be part of 
season three, the scene -- which has
never before been broadcast or released on DVD -- will be offered via an 
exclusive video stream, and will feature a
brief written commentary from David Chase.

-- Paige Davis: The host of "Trading Spaces" offers Amazon.com customers an 
exclusive home video, taken on Christmas
morning 1997, featuring the then-undiscovered Paige Davis and her future 
husband opening gifts during one of their
first Christmas together as a couple. In addition to this intimate footage of 
the popular television host, Paige Davis
has written an essay to complete her "Holiday A-List" package.

-- Bob Guiney: The star of ABC's "The Bachelor," will provide fans with a 
glimpse of his musical talent in the form of
exclusive video footage of Bob Guiney in studio recording his upcoming album, 
"Three Sides."

In keeping with the element of surprise that is an integral part of this 
project, Amazon.com will not pre-announce the
scheduled line-up beyond the first week of the promotion.

"Amazon.com's Holiday A-List gave me a chance to share my artwork with the 
world," said Jack Black, actor and lead
singer of Tenacious D. "I wanted the picture I drew to capture the essence of 
my band, so I drew my band-mate Kyle and
I as brave warriors riding a unicorn that represents the uncontrollable power 
of Tenacious D."

"The holidays for me have always been about appreciating the real magic in our 
lives -- poker and whiskey," said Will
Ferrell, actor and star of New Line's upcoming feature film, "Elf." "I really 
appreciate Amazon.com letting me give the
gift of laughter to their millions of customers."

"Amazon.com offered a compelling way for us to share an exclusive sneak peek of 
our new single, 'Bad Day,' with music
fans worldwide," said Michael Stipe, lead singer of R.E.M. "We hope visitors to 
Amazon.com will enjoy the footage we've
given to them, which was taken during a spring 2003 rehearsal in Vancouver, 
British Columbia. I chose this video
exclusively for Amazon.com because it feels tentative and sweet, especially 
considering the lyric and what the song
addresses."

"I started my relationship with Amazon.com by buying books -- but as the years 
went on and their inventory expanded, I
started buying movies and video games and DVDs and wiffle balls and 
high-pressure garden hoses -- eventually, I've been
able to quit reading altogether!" said Jimmy Kimmel, the host of ABC's "Jimmy 
Kimmel Live." "The greatest purchase I
made this year was a high pressure water hose. I liked it so much I bought 
another one for my father. If you've never
seen a man wielding 1400 pounds per square inch of water power, you might want 
to watch my video on Amazon.com. I think
you'll agree it is nothing short of awe-inspiring."

Artists scheduled to appear during the first week of Amazon.com's "Holiday 
A-List" follow:

-- Monday, November 3: Bruce Springsteen

-- Tuesday, November 4: Jack Black

-- Wednesday, November 5: Dan Brown

-- Thursday, November 6: R.E.M.

-- Friday, November 7: Will Ferrell

-- Saturday, November 8: Michael J. Fox

-- Sunday, November 9: Bill Cosby

Amazon.com's "Holiday A-List" is available daily on Amazon.com's homepage, 
which is located at www.amazon.com. To learn
more, or to interview Amazon.com's entertainment editor, contact Amazon.com's 
media relations line: 206-266-7180.

About Amazon.com

Amazon.com, a Fortune 500 company based in Seattle, opened its virtual doors on 
the World Wide Web in July 1995 and
today offers Earth's Biggest Selection. Amazon.com seeks to be Earth's most 
customer-centric company, where customers
can find and discover anything they might want to buy online, and endeavors to 
offer its customers the lowest possible
prices. Amazon.com and sellers list millions of unique new and used items in 
categories such as apparel and
accessories, sporting goods, electronics, computers, kitchenware and 
housewares, books, music, DVDs, videos, cameras
and photo items, toys, baby items and baby registry, software, computer and 
video games, cell phones and service, tools
and hardware, travel services, magazine subscriptions and outdoor living items.

This announcement contains forward-looking statements within the meaning of 
Section 27A of the Securities Act of 1933
and Section 21E of the Securities Exchange Act of 1934. Actual results may 
differ significantly from management's
expectations. These forward-looking statements involve risks and uncertainties 
that include, among others, risks
related to potential future losses, significant amount of indebtedness, 
competition, commercial agreements and
strategic alliances, seasonality, potential fluctuations in operating results 
and rate of growth, foreign exchange
rates, management of potential growth, system interruption, international 
expansion, consumer trends, inventory,
fulfillment center optimization, limited operating history, government 
regulation and taxation, fraud, and new business
areas. More information about factors that potentially could affect 
Amazon.com's financial results is included in
Amazon.com's filings with the Securities and Exchange Commission, including its 
Annual Report on Form 10-K for the year
ended December 31, 2002, and all subsequent filings.

Contacts:

Amazon.com, Seattle
Emily Glassman, 206-266-7180

SOURCE: Business Wire (press release)


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